Thursday 28 April 2016

Written Evaluation

In what ways does your media product use, develop or challenge forms and conventions of real media products?
  • Thrillers often start with a murder or some way of establishing the bad guy. Our product begins with a girl being murdered. This plays with the stereotype that women are more vulnerable than men.
  • The killer is mysterious, his identity is revealed later. In our product the murderer's identity is revealed during a stand-off on a bridge. This is also where the title of the movie is shown, leaving people wondering what will happen next. 
  • The main character is usually searching for the killer throughout the movie, usually because the killer makes the investigation more personal. In Taken for example, the main character's daughter is kidnapped leading him to dedicate all of his time to finding this criminal. In our product, the main characters friend is killed, making the search for the criminal more personal.
  • Thrillers are usually set in busy public places such as a city and usually take place at night. Our product, however, is set during the day in a less public place. We have done this as filming at night would bring lighting issues as we don't have an outdoor lighting rig, and we didn't want to run around with prop guns in a very public place (the helicopter incident).
  • Most thrillers contain blood. We haven't used any blood effects or make up as you don't really see anyone get shot. It cuts away before you see it happen.

How does your media product represent particular social groups?
  • The murderer in our media product is a young working class man. This is shown by the clothes he is wearing (a faded hoodie and jeans) This fits the stereotype that young working class males can be antisocial or violent. 
  • The two police officers are wearing suits showing that they are likely upper middle class.


What kind of media institutions might distribute your media product and why?
  • Our media product is extremely low budget so it would probably be distributed by an independent media institution like Marv. However, if it was distributed by a mainstream institution like one of the big six, it would most likely be distributed by Universal. We have decided this because it is aimed at a more mature audience and Universal tend to distribute more films for a similar audience.

Who would be the audience for your media product?
  • The intended audience for our media product is young males in the age range 13 - 20. It can be aimed at younger audiences as the violence is not very bloody, but still appeals to older audiences as there is mystery involved (who is the killer and why is he doing what he is doing)
How did you attract/address your audience?
  • Our media product begins with two people fighting which quickly escalates to one of them being shot. This initiates a fast paced chase scene which grabs the attention of the audience who want to find out how the chase ends and if the criminal escapes. However, the chase ends on a bridge with the criminal and the main character face to face in a stand off, before cutting to black and showing the title of the film. This cliffhanger hooks the audience and leaves them wanting to find out how the standoff ends and who dies. As well as this the music fits the chase very well and is extremely fast paced and exciting.

Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?
  • We tried to use dialogue in the preliminary task, but realised afterwards that we needed better quality microphones than the built in mic on the camera. Because of this, the audio in our preliminary task did not sound good. In the final version we decided not to use dialogue at all. Instead, we have used visuals, music, and sound effects to tell the story.
  • We used more advanced camera angles in our final version than we did in our preliminary task. This is because we had gotten used to the equipment we were using, like the camera and the tripod.
  • In the preliminary task we added some transitions during the film. They looked quite cheesy and didn't really add to the film, so we didn't use any in the final product apart from the fade-in at the start. This made the chase scene seem fast paced. Transitions would have slowed it down a lot.


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